July 2018 Meeting

July 19, 2018 4:00 PM to July 20, 2018 12:00 PM
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Marriott Twin City Quarter and Benton Convention Center
425 North Cherry Street
Winston-Salem, NC 27101
http://twincityquarter.com/
 Directions

Meeting Agenda

Thursday, July 19th 

Time Function Location
3:00pm - 4:30pm     Board of Directors Meeting

Marriott

4:00pm - 7:30pm        Registration

Marriott        

3:30pm - 4:30pm  Committee Meeting

Marriott

3:30pm - 4:30pm

Committee Meeting

Marriott

5:00pm - 6:00pm          

Education Session: "The Event Design Experience: How to Make a Meeting an Event" 

"This program has been submitted to the
Events Industry Council for CMP Preferred Provider review"

Marriott

6:15pm - 6:45pm               New Member / First Timer Mixer Marriott
6:45pm - 8:45pm Welcome Reception Marriott

 

Friday, July 20th  

Time Function Location
7:30am - 10:30am  Registration

Benton Convention Center

8:00am - 9:00am        Breakfast

Chapter Announcements begin at 8:30

Benton Convention Center     

9:00am - 10:15am 

Education Session: "Understanding the anatomy of Special Events through the 'Event Design Experience'" Part I

"This program has been submitted to the
Events Industry Council for CMP Preferred Provider review"

Benton Convention Center

10:15am - 10:30am

Morning Break

Benton Convention Center
10:30am - 11:30am

Education Session: "Understanding the anatomy of Special Events through the 'Event Design Experience'" Part II

"This program has been submitted to the
Events Industry Council for CMP Preferred Provider review"

Benton Convention Center

11:45am - 12:15pm            CMP Exam Information Session Benton Convention Center

 

EDUCATION 

The Event Design Experience

Thursday, July 19 (5:00pm - 6:00pm)

Overview:

With many years of experience in both the corporate and social setting, Clarke Allen understands what it takes to make any event an experience. His teaching will allow attendees the ability to think about the senses and how each one can make an impact in an event. It is an ideal presentation for anyone who wants to elevate their next meeting into an experience for the attendees by creating an environment that is productive and unique.

Take Aways: 

  • Explain the meaning of being an event planner and all of the responsibilities that fulfill that title.
  • Describe the importance of budgeting prep, time management, and strategic planning to make an event a success.
  • Learn the dimensions of an event experience and how to incorporate simple touches, such as the 5 senses, to make any event an experience.
  • Recognize how to successfully incorporate soft skills in order to build relationships with vendor partners to make events successful.
  • Learning to better understand budget development, contracts, and vendor negotiation in order to reach ultimate success.
  • Establishing a theme and using it creatively to elevate your meeting experience without having to go overboard.
  • Understanding the purpose of the meeting by identifying the goals and objectives.

How to Make a Meeting an Event:

In this day and age we are bombarded by content, emails, and attending meetings all day long. Meeting and event planners should create context to content through environmental design, theme, and proper brand communication. We create touch points that determine a degree of engagement, producing a higher ROI, not return on investment, but as I like to call it, Retention of Information. In this presentation, we are going to learn the power of making your meeting an event by identifying the why, determining the goal with a specific set of objectives, and layering the senses to create the most insightful experiences.

"This program has been submitted to the Events Industry Council for CMP Preferred Provider review"

 

Understanding the anatomy of Special Events through "The Event Design Experience"

Friday, July 20 (9:00am - 11:30am)

Ever wondered what it takes to design a world-class event? Understanding the nuances that make an event an experience?

Take Aways:

  • PHASE I - DUE DILIGENCE
  • Importance of research
  • PHASE II - DESIGN PHASE
  • Schematic through Execution
  • PHASE III - PLANNING
  • Procurement, Schedule, Budget, Hitting Milestones, i.e. Event team planning from A to Z
  • PHASE IV - EVENT COORDINATION – SHOWTIME!
  • Onsite event management
  • PHASE V – WRAP UP
  • Final evaluation of the event

Clarke walks you through each critical phase to help you understand the importance of each aspect of event design & planning. Clarke explains how each element weaves together to create an EVENT DESIGN EXPERIENCE worth remembering.

"This program has been submitted to the Events Industry Council for CMP Preferred Provider review"

Speaker: Clarke Allen

 

 

 

 

ROOM BLOCK

A room block is being held at the Marriott Twin City Quarter with a room rate of $129 a night. The group rate will be honored for 2 days pre and post conference based on availability! Book your room before June 27, 2018 to receive the group rate. Book here!

Tickets

$85.00 Member Full Registration
$100.00 after 05:00 pm July 6

$120.00 Non-Member Full Registration
$135.00 after 05:00 pm July 6

$60.00 Member Reception Only
$75.00 after 05:00 pm July 6

$70.00 Member Education Only
$85.00 after 05:00 pm July 6

$80.00 Non-Member Reception Only
$95.00 after 05:00 pm July 6

$90.00 Non-Member Education Only
$105.00 after 05:00 pm July 6

$55.00 Student
$70.00 after 05:00 pm July 6

$75.00 Spouse / Non-Industry Guest
$90.00 after 05:00 pm July 6